Since we've been at it since 1994, we've chalked up quite a few success stories:
A top ten bankcard issuer had built its customer portfolio to approximately 50 million
accounts. While this expansion represented a strategic success, the diversity of its new,
larger customer base posed...
A national electronics retailer, in assessing its revolving credit customer base, found it
unable to identify and to stratify...
Our client, a national leader in commercial and residential security systems, found itself
in a position where it was extremely difficult to view and later analyze monthly customer
information. At issue...
A well known pharmaceutical company, working with a large east coast-based direct marketing
agency, initiated a national, multi channel direct marketing program...
A large regional bank, with a credit card portfolio with approximately 400,000 customers
was experiencing an increasing problem with customer attrition. As its customer base
had grown...